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Every aspiring star in their field is different.
Every aspiring star in their field is different.
Some people need a better defined brand.
Others need a stronger website... or like... a website in general.
Some have already built something great - they simply need outside help and perspective to level up.
HKNY Entertainment offers two ways to work together.
Growth Package
Growth Package
Perfect for artists, entrepreneurs, consultants, speakers, hospitality brands, political campaigns, and other public-facing professionals who want a stronger online presence.
Included:
Brand Strategy • Website Design, Development & Launch • Website Maintanence • Search Engine Optimization (SEO) • Digital Presence Management • Business Development Strategy • Opportunity Scouting • Quarterly Strategy Reviews
Performance Package
Performance Package
For established and select clients, HKNY Entertainment also becomes your business development representative and opportunity machine.
Not just BizDev, where we create the right conditions for opportunities to appear, the Performance Package includes Sales Development, where we actively pursue opportunities.
Included: Growth Package + Sales Development
What is Business Development?
What is Business Development?
BizDev is about creating opportunities before they exist.
Together, we'll identify where your next customers, audience, partnerships, or revenue could come from - and build a plan to pursue it.
That might mean:
Identifying partnership opportunities w/people or organizations • Finding new markets • Improving online visibility • Refining your messaging • Uncovering revenue opportunities • Developing a long-term growth strategy
Business Development answers one question:
"Where should your next opportunity come from?"
What is Sales Development?
What is Sales Development?
Sales development is strategic outreach on your behalf.
We identify opportunities, make introductions, and begin conversations that can lead to measurable business growth.
Examples include:
Podcasts • Magazine Features • Digital Publications • Speaking Engagements • Live Performances • Strategic Partnerships • Sponsorship Opportunities • Business Collaborations • Guest Appearances • Industry Events
Instead of sending outreach from an anonymous Gmail account, your opportunities are represented professionally through HKNY Entertainment.
For many organizations, hearing from a third party such as a creative agency, talent manager, or growth partner (like us!) immediately changes the conversation.
It signals you're prepared.
It signals professionalism.
It signals that someone elese believes in your work enough to represent it.
That first impression matters.
Sales Development answers one question:
"Hand opportunities to you on a silver platter so you can spend more time doing what you do best."
HKNY's Founder
HKNY's Founder
HKNY Entertainment was founded by Sean Champagne, a sales leader, business strategist, and brand builder with more than a decade of experience helping organizations grow.
Sean's career spans Mastercard, amazon, and high-growth technology startups, where he spent roughly half his career in full-cycle sales and the other half leading Sales Development teams responsible for creating pipeline, building teams, and developing outbound growth strategies.
Throughout his career, Sean has worked at the intersection of sales, leadership, branding, and business development - helping companies generate millions in dollars in new business while coaching teams on how to communicate value more effectively.
With a Bachelor of Science in Marketing Management, a fluency in Spanish and Latin-American culture, a deep understanding of global religions, cultures, identities, backgrounds, philosophies, political attitudes, and more, Sean is able to objectively look at your career and identity and identify opportunities that are unbelievable or totally out of the realm of possibility based on the capacity for your thinking in this space. Remember, you're the talent. HKNY is the background operator pumping a stream of opportunity to you directly.
HKNY Entertainment combines that commercial experience with creative strategy.
The result is a growth partner that understands not only how to build beautiful brands, but how to help those brands generate real opportunity.
What We're Not - AKA Why We're Different
What We're Not - AKA Why We're Different
HKNY Entertainment is not a talent management company.
Traditional managers often negotiate contracts, coordinate schedules, oversee day-to-day careers, and typically receive a percentage of nearly everything an artist earns.
That's not what we do.
We don't manage your career.
We help you grow it.
Think of HKNY as your outsourced growth department - your gig worker instead of your full time employee.
We build the brand and website.
We strengthen your online presence and searchability.
We improve discoverability online and offline.
We identify opportunities.
And with the Performance Package, we execute outreach to available opportunities for you.
You remain in control of your career.
We simply help make your career bigger, easier, and more of what you want to do and less administrative burden.
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